How many ways can you find to help your customers want to do business with your organization? It does not always come to down to the lowest price but how easy your organization provides them with the tools or application such as “ B2B eCommerce” or as some know it as “Storefront” Finding new customers or keeping an existing customer takes effort from sales, customer service, manufacturing\distributing, shipping and lastly your finance department.
B2B eCommerce\Storefront\Customer Portal\ can pave the way…you can start out gradual …Give your customers access to all of their orders – open or closed, checking on the status of that open order to see if their items have shipped or maybe they want to see status of their invoices, or request a quote or a RMA – Return Material Authorization. They can do this 24×7 without your customer service department being available. What about having your customers look up the status of products such as availability or price? What if they could see details about that product that they would normally call customer service or maybe their sales rep? Next step is to make the product available for your customers to place an order…how easy can that be?
There are many ecommerce platforms out there that say they can do this…but can they really provide all of the information in real time to an ERP system? Check out Epicor Storefront powered by Parttrap or Parttrap Business One.
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